Does A Sales App Really Help In Managing Sales?

The benefits of using a sales engagement app will be more apparent to someone who has used one. Others, however, find using a sales app an unnecessary distraction from their actual task – selling.

Read on to know why using a sales app is essential to not only manage sales but to increase your conversions.

Reasons why you need a sales engagement app

Before we begin stating the reasons why you need a sales engagement app to manage your sales better, let’s look at some stats.

Studies show that 65% of salespeople who use a mobile sales management system accomplish their sales targets, while 78% of those who do not use one at all, fail to meet their targets.

Now, how does a sales app help in managing sales?

Manage everything from one place

Using a sales engagement app, you can store, access, and manage customer information from one place. Your data is both secure and easily accessible, no matter where you are.

Manage time efficiently

Using the right tool, salespeople can prioritize tasks and optimize their daily schedules. This ensures that customers are not neglected and that potential clients are contacted on time.

Track performance

Be it your sales progress or team’s performance, a sales app provides you with accurate metrics on how your business is doing and allows you to make more informed decisions.

Reduce repetitive tasks

By reducing or eliminating repetitive tasks that take a lot of time and do not yield a lot of return, sales engagement apps help sales teams to focus on more important tasks like telereach.

Enhance customer experience

Salespeople are better able to anticipate customer problems and analyze the needs of customers in real-time when all the customer information and the important metrics are readily available. All these factors increase customer experience and chances of retention.

Save money

Sales apps can help you minimize errors, allowing you to save not just your time, but also the resources you would otherwise invest in activities that have no tangible benefits.

Many people believe that sales management tools are an additional expense or that they require a lot of technical expertise to operate and that a lot of time will be wasted learning how to use them.

It’s understandable to think this, but one should also know that everything that we are accustomed to today was new to us at one point.